Let us say tomorrow, would you ban the production, advertisement and sale of rolling paper and tobacco, just because the act of assembling a hand-rolled cigarette resembles the act of rolling a marijuana joint? How silly does that sound?
Lets us discuss another illustration dealing with yet another imagery.
In countries where advertising liquor and cigarettes are banned, liquor and tobacco companies rely on massive surrogate advertising campaigns peddling products like bottled water, sports goods, which go by the same name as the liquor brand. Why do we see no protests against such advertisements, when the companies really want to do, is sell liquor.
Lets move away from adults for a bit and get younger. Remember when you were a boy, one of your prized possessions must have been any one of these three toys. Say a gun, a GI Joe or a war ship of some kind? Now is it ethical and correct to allow children to play with a gun as a toy? Shouldn’t it horrify parents that their child is playing around with an imitation gun today… What if tomorrow he develops an obsession for a real weapon?
You find this ridiculous don’t you?
The argument hinged on mere imagery posed by people and people’s groups campaigning against the new energy drink Blow, is as ridiculous as the one’s we have listed above.
One thing needs to be kept in mind here is that Blow is a drink for adults. And if adults are sane enough to vote for a head of state, they should surely be mature enough to make qualified distinctions between a good drink and bad drink.
The entire advertising campaigns designed by promoters of the brand intends to get this very same adult to the water. Whether the individual adult drinks it or not is a call he or she will have to make. No one can force the adult into making this final choice.
Whether you need a fake credit card to portion out the mix, or whether you really need a vial like container to store them, these are only the ridiculous frills which campaigners love harping about.
Because emotion and a lot of it, makes for a very eye-grabbing news story, while fact does not.
The controversy generated recently over the new launched high powered energy drink mix Blow has less to do with the product and unfortunately more to do the concept of imagery.
Blow energy drink comes with a thermacol lined pack, with a tag that says Blow Me. Open the container and in it find several packets, which contained carefully preserved vials containing the high power energy mix. Beneath, at the bottom of the case, you’d also find a fake credit card, with which you are meant to parcel out appropriate portions of the energy mix.
The bulk of the protests stem from the fact that the promoters of Blow have tried to brazenly glorify and subsequently encash on the notorious and socially abhorred imagery associated with the use of the addictive drug cocaine, which is also similar in colour and feel.
The protestors make a fine emotive point, but is there really enough for them to have a case.
Don’t be surprised if this scenario emerges over the next few months. Blow energy drink could change the ways.
One fine day you’d wake up to find that the publishers and editors of Sports Illustrated, that venerated Sports magazine, have been arrested for printing and commercially circulating vulgarity. Perhaps they wouldn’t even bat an eyelid while doing it.
Why? Because of sustained pressure on the establishment by consistent lobbying by professional campaigners against indecent exposure by bikini clad models on the Sports Illustrated’s annual calendar.
A cursory glance at the recent controversy, which followed the well-calibrated, high profile launch of Blow, a powdered energy drink mix, cannot but help make you feel that the people who are campaigning against the drink are high on the drink themselves.
Such is the verve and the energy that’s being put on by the campaigners, who seem hell bent on banning… a health drink!
Blow energy drink has ingredients comparable to other energy drinks like Red bull etc. The only bone of contention is the packing which people feel may inspire children to take to the actual blow!
Don’t we all know that today’s youth is smarter, brighter and sharper than us? They know what they want and drugs are not definitely one of them! Occasional energy drinks like blow energy drinks are welcome just to get that kick factor. Don’t all the older generation people drink innumerable tea and coffee? Those also are rich in caffeine!
So, next time you reach out for blow energy drink, just enjoy the taste and don’t let the controversy get you! After all, blow energy drink is designed to blow your mind and recharge you…not to stress you! So be on the go with your BLOW!
We all know blow is simply an energy drink which has caffeine and taurine. Blow energy drink is targeted at the above 18 crowd!
Why? Simply because after 18 years of age, a human being is considered mentally and physically responsible for his own decisions. So, thinking that just because advertisements show cocaine imagery, the young population will be influenced to take cocaine is purely going too far.
This population needs energy drinks to enjoy their lives and also work. Hence, blow energy drink is the energy drink for the younger population. Blow energy drink has nothing to do with cocaine. It is purely a publicity gimmick to gain over the competition. Blow energy drink is purely an energy drink and nothing else!
If you want to try it click here iLoveBlow.com
People say Blow energy drink glorifies drug use because since the advertisement shows lines of white powder and pictures of white blocks. Ok, sure it uses this imagery. However, aren’t their products which market themselves as being great and showing their consumers as being invincible and yet they are the deadliest in the world!
For example you can talk about cigarette, alcohol and all tobacco related products! Cigarette accounts for majority of cases of lung cancer and asthma. In fact passive smoking it self accounts for quite deadly diseases. Alcohol accounts for majority of heart problems and cardiac arrests and drunken brawls.
Why don’t we take these facts into account?
Why don’t people think about banning these products?
Why should blow energy drink be in the lime light?
Is blow energy drink that bad or has it been BLOW n out of proportion?
It seems today’s population loves controversy and is always ready to raise a hue and cry about nothing. They seem to focusing on entirely irrelevant issues rather than tackle those which really make a difference. The latest product to receive public outrage is blow energy drink!
Why? Simply because it mimics cocaine in packing? It comes with fake credit card and a mirror like the drug? Well, what is not comprehensible is the complete mistrust that the watchdogs of the society are placing on the young crowd of our society. Blow energy drink is nothing but an energy drink. It cannot be snorted or injected; it can only be mixed with your beverage and drunk like a normal beverage.
Well, you can try snorting it! It is irritating and you will be laughed at for trying such a gimmick. Blow energy drink is not snort able or inject able. Ok, another point that people have is that blow energy drink mix comes as a white powder in a vial! Well, as far as the point about white powder is concerned, there are so many white powders in use. Salt, powdered sugar, glucose, all are white.
Why just point fingers at the BLOW? Why don’t people think of banning these substances since they “resemble” the white cocaine? Another point that they have is that the blow energy drink mix comes in vial. Ok, so what? There are many white powders in vials which may resemble cocaine like albumin and many inject able medicines. So, are they banned? Do they glorify drug use?
