Blow Energy Drink

The controversy generated recently over the new launched high powered energy drink mix Blow has less to do with the product and unfortunately more to do the concept of imagery.
Blow energy drink comes with a thermacol lined pack, with a tag that says Blow Me. Open the container and in it find several packets, which contained carefully preserved vials containing the high power energy mix. Beneath, at the bottom of the case, you’d also find a fake credit card, with which you are meant to parcel out appropriate portions of the energy mix.
The bulk of the protests stem from the fact that the promoters of Blow have tried to brazenly glorify and subsequently encash on the notorious and socially abhorred imagery associated with the use of the addictive drug cocaine, which is also similar in colour and feel.
The protestors make a fine emotive point, but is there really enough for them to have a case.